4. The terms used as “We”, “Us”, “Our”, “Company” individually or collectively refer to Shopaholics Inc./www.escalecart.com and the terms used as “You”, “Your”, “Buyer” refer to the User of www.escalecart.com
a) User Information:
To avail certain services and to register on our website, the visitors/users are required to provide some basic information to us, this basic information may be in terms of “Name”, “Sexual Orientation”, “Contact Details” “Age”, “Credit/Debit Card Details”, “Password”, “Occupation”, “Interests”. This information helps us in providing a better user experience every time you visit the website and improving our services regularly.
Such information will be not be considered as sensitive if its freely available and accessible in the public domain or is furnished under Right to Information Act 2005 or under any law for the time being in force.
We may use the contact details like emails/mobile no. provided by the user for notification purposes and for marketing/promotional purposes. The buyer may opt-out if he/she does not want to receive such communications.
Electronic tools like cookies might be used by us to improve the responsiveness of the website for the users. This helps in assigning a unique user ID to each visitor to understand their individual interest with an identified computer/mobile etc.
The cookies only contains the information that user provides.
A cookie cannot read any data/information from your computer/hard drive.
Our Web servers automatically collect limited information about your computer’s connection to the internet including your IP Address when you visit our website. The IP address does not identify you personally. This information is basically used to measure our website traffic geographically.
c) Information Security:
Appropriate security measures have been taken to prevent any kind of unauthorized access, alteration, disclosure or destruction of data. Appropriate encryption and physical security measures have also been taken care of to prevent personal data.
The information that we gather through this website is stored in a secure database in our servers that is protected by a firewall.
The access to the database is limited and password protected.
However we do not guarantee the security of our database, nor we guarantee that the information you provide us over the internet will not be intercepted while being transmitted to us over the internet as no security measure is perfect and impenetrable.
Please note that any information you post on the discussion areas will be accessible to all over internet.
Please note that we do not share your personally identifiable information with any organization for their marketing or any promotional use without your prior consent.
We are not responsible for the actions of other users with whom you might share any sought of information and content. We might disclose your user information if required to do so by law or in the good-faith belief that such action is necessary to comply with state and federal laws such as (Indian Copyright and Trademark Law) or respond to a court order or any such event.
We reserve the right to disclose user information that we believe in good faith is necessary or appropriate to take precautions against liability, protect us from fraudulent, abusive or unlawful uses; to investigate and defend ourselves from third-party claims or allegations; to assist government enforcement agencies; to protect the security and integrity of the site or to protect the rights, property or personal safety of www.escalecart.com or other users. The user may choose not to share the personal information with us, but in that case, we will not be able to provide the user with a profile and other features available on our website.
We reserve the right to disclose limited information to affiliated companies or other businesses or persons who provide website hosting, maintenance, security services, conduct data analyses, creating reports for our business and assist us in improving the services we provide to the users of the website, although very limited use of the information will be authorized.
The user may at any point of time view, update, rectify his/her information and preferences once the user has logged into the profile. The user is solely responsible for maintaining the secrecy of his/her unique password and account information at all times.
We may allow third party ad servers or ad networks to serve advertisements within the site.
f) Event of Merger or Acquisition
We reserve the right to transfer the user information that we have collected in the event of merger or acquisition with a third party entity.